Master Digital Marketing fundamentals
This course gives a detailed practical guide + intermediate knowledge of Digital Marketing, including planning a website, website promotion, email and Search Engine Optimization (SEO) campaigns and integrating digital marketing with traditional marketing.
Who can enroll ?
This course is for anyone (digital skill enthusiasts, marketers, managers, and individuals) who wants to understand the key elements of building an effective digital marketing campaign.
COURSE OVERVIEW
Gain a competitive advantage in today's digital landscape
Covering best practice and using case studies and practical examples throughout, the course offers a practical guide to the core techniques in digital marketing. Online tools and reference materials are highlighted throughout so that the material covered can be implemented immediately.
Digital marketing fundamentals
- SEO – Search Engine Optimization
- Google My Business – Connecting your business with local customers
- Key Concepts of Digital Marketing
- Traditional vs. Digital Marketing
- Email Newsletter Campaign
- Characteristics of Digital Marketing
- Implications of Digital Marketing
- Market Research vs. Market Reality
LEARNING OUTCOME
A digital marketing course provides students with a comprehensive understanding of the various digital marketing channels and how to use them effectively to reach potential customers and achieve business goals.
Get started with everything you need to know to create and execute effective digital marketing campaigns that reach your target audience and generate results.
Students Testimonials
Master the fundamentals of digital marketing today
Learn from experienced digital marketers and stay up-to-date with the latest trends in digital marketing. Enroll today and start growing your business!